Email: mwillis@wm.edu
Program: Online MBA
Credentials:
DBA, Wilmington University
MBA, West Chester University
BS in Business Administration, Drexel University
Expertise: Multi-channel marketing, go-to-market strategy, forecasting, acquisition strategy and product marketing
Mary Willis is a seasoned marketing professional with over a decade of experience in financial services marketing. Mary received her bachelor of science in business administration from Drexel University, master of business administration from West Chester University and doctor of business administration from Wilmington University. Her doctoral research at Wilmington University focused on the impact of personalization in financial marketing on consumer sentiment and preference, a testament to her commitment to academic excellence.
Mary has held pivotal roles in various organizations throughout her career, demonstrating an innate ability to drive bottom-line impact through strategic marketing initiatives. She specializes in multi-channel marketing, go-to-market strategy, forecasting, acquisition strategy and product marketing.