Online Business Blog
The accounting profession forms the backbone of our economy and individual businesses, maintaining financial stability and fostering growth. It functions as the custodian of economic health and sustainability. Yet, its efficacy depends on adherence to ethics and professional standards as much as on technical proficiency.
Whether it’s the neighborhood grocery store, the weekend farmer’s market, an auction or even an online marketplace like Amazon or your state’s health insurance exchange, markets work to bring together interested buyers and sellers so mutually beneficial transactions can take place.
Traditional forms of marketing blossomed in the middle and late parts of the 20th century, although the roots stretch much further back. In this post, you’ll learn about the differences between traditional and digital marketing, the advantages offered by digital marketing and where the future of marketing is heading.
It can be a mixed blessing to have multiple interests and talents: You face the opportunity—and responsibility—of making complex, interesting choices. In looking for a graduate program that best fits your unique combination of skill, curiosity and achievement, you owe it to yourself to get a clear picture of what each program offers and how it can shape your future.
People who learn about financial concepts can make more informed financial decisions at work and home. Read on to learn about five principles of finance and discover how the William & Mary Online MS in Finance can prepare you for the challenges you’ll face as a financial manager or C-suite leader in today’s evolving business landscape.
Getting an MBA is an achievement that can lead to great things for your career, but mastering the material and finishing assignments requires both hard work and time. But exactly how long it takes to get an MBA depends on a number of factors. Read more here.
Traditional economic theories assume that people act rationally when making financial decisions. So, what is behavioral finance?
If you’re wondering how to start a career in marketing, there are some concrete steps you can take to make the transition smoother. Keep reading for a step-by-step guide to becoming a marketing professional.
Every day, over 338 million terabytes of data are created as people engage with the internet for business and personal use.1 Data analysts and other data professionals can leverage this data to gather business insights and drive business decisions. However, data-driven insights are only as good as the data behind them.
A sense of belonging is very important to us as humans. It’s so important that it’s included as one of the five levels on Maslow’s hierarchy of needs along with survival essentials like food, water, shelter and safety. It should be no surprise, then, that it is also important to cultivate belonging at work.
During each month of 2022, an average of four million U.S. workers quit their jobs. Even as more layoffs are being seen in early 2023, employers can benefit from understanding the mindset of workers coming out of the pandemic. Companies that want to retain high performers need to design jobs and work environments that offer better value.
It’s fairly obvious when someone isn’t actively listening to you. When telling a story, asking a question or giving instructions, your words fall flat. The person on the receiving end isn’t engaging, is doing something else entirely or is visibility checked-out of the conversation. This has an expanded set of implications in work environments, not just on productivity and quality, but on morale, culture and team connection.
Real estate finance is a branch of finance that focuses on how people purchase real estate, whether that be a home, an office building or a plot of land. This area of finance involves the analysis, planning and management of financial resources related to real estate, commercial loans and properties.
In the world of sports, we honor and recognize the most valuable players. If a team wins a national championship, players take home a trophy, earn positive media coverage about their achievements and are celebrated with parades. In the world of work, not so much.
Organizations are always changing and evolving. What worked for companies a century ago likely won’t work in the present day. One example of an organizational change for the modern era is the addition of diversity, equity and inclusion (DEI) programs.
The future of digital strategy belongs to those who know how to use these sophisticated tools to gain valuable marketing insights. Let's take a deep dive into data analytics in digital marketing.
Today’s world involves an enormous amount of digital data. By the end of 2021, internet users were creating 2.5 billion gigabytes of data daily. It’s estimated that by 2025, more than 200 zettabytes of data will live in the cloud.
The Benefits of Earning a Master's in Business Analytics
When it comes to choosing to attend graduate school, prospective students often look for the answer to one question above all others: Is this degree worth it?
Often, prospective graduate students are searching out the certifications to...
If you’re thinking about earning an MBA to advance your career, you may be wondering what your MBA specialization should be. What are the highest-paying MBA concentrations, and what type of work will you be doing in those specialized fields?
Only 36% of employees report feeling engaged with their work and workplace. Pair this with the recent trend of “quiet quitting,” and this statistic should cause some alarm for managers, leaders and business owners, as engagement has a considerable impact on morale, productivity and retention.