Online Business Blog


January 20, 2025
Discover how data and analytics can solve small business problems, from customer retention to inventory management, with practical solutions and tips.
January 20, 2025
Explore whether an MBA is necessary for success in private equity, including its benefits, alternatives and what firms look for in candidates.
January 20, 2025
A master’s degree in accounting is a graduate degree that includes advanced courses on the history, theory and practical applications of accounting. Learn what you can expect from an accounting master’s program and how to get your degree.
January 09, 2025
Improve your customer satisfaction and increase your revenue. Discover key insights into customer behavior analysis to enhance your marketing strategies.
January 08, 2025
Explore the diverse career opportunities available with an MBA degree, from leadership roles to specialized fields, and discover the benefits of an MBA.
January 08, 2025
In the 21st century, “wicked problems” appear at every turn. Wicked problems, as defined by design theorist Horst W. J. Rittel and city planning professor Melvin M. Webber in the 1970s, are complex social or cultural problems with an unknown number of potential solutions.
January 04, 2025
Big data might seem like a topic for large corporations, but small businesses can also benefit. Discover essential data analytics strategies for small businesses to drive growth and improve decision-making.
December 09, 2024
William & Mary’s Residency Weekend brings together online graduate business students in Williamsburg, Virginia, twice a year for immersive experiences.
December 05, 2024
Professor Tingting (Rachel) Chung, associate clinical professor at William & Mary, demystifies AI for her students, creating transformative learning experiences.
November 07, 2024
Explore how cybersecurity and business analytics work together to protect data integrity. Learn more about safeguarding your organization today.
November 06, 2024
Explore how AI is shaping the future of business intelligence and analytics, providing powerful tools to manage data, improve data quality and refine their approach to decision-making.
November 04, 2024
Explore how you can become a data scientist through an online education and get career tips for getting started.
October 30, 2024
Explore the application of artificial intelligence in business, including how it can lower costs and increase productivity while driving strategic decision-making.
October 24, 2024
Learn what a marketing plan is and how to craft one that drives results and sets your business up for success.
October 17, 2024
Discover the evolution of the accounting profession as it shifts from traditional practices to strategic business partnering.
September 19, 2024
Learn about the best AI startup business opportunities and how you can develop, fund and market your new venture.
September 09, 2024
Recent advancements have engendered numerous AI applications that are changing business operations and strategy.
September 04, 2024
Explore 12 effective marketing strategy examples, learn how to create your own and get expert tips for success. Boost your business growth with these strategies.
August 22, 2024
Practical AI applications are already significantly changing our business processes.
August 22, 2024
Explore finance graduate development programs, including the types of jobs available, the benefits you can gain and the skills you can develop. Compare these programs with a master’s in finance degree program.
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William & Mary has engaged Everspring, a leading provider of education and technology services, to support select aspects of program delivery.