W&M Online MSBA Admissions and Application Requirements
Our Online Master of Science in Business Analytics (MSBA) places rigorous emphasis on quantitative skills, including statistics, probability and algebra, as well as business acumen. For this reason, our Online Admissions Team looks for applicants who have demonstrated strong mathematical aptitude and a history of workplace experience. While qualified applicants may come from a variety of academic backgrounds—ranging from computer science and liberal arts to business and economics—their professional and personal achievements should indicate an ability to thrive within and benefit from our robust curriculum.
To qualify for admission, applicants must have:
- A bachelor's degree from a regionally accredited university
- Two years of professional work experience OR they must otherwise prove their business acumen
How Can You Prove Business Acumen?
If you are applying to the Online MSBA but do not have at least two years of relevant professional work experience, you have two unique alternatives by which you can prove your business acumen:
- Alternative #1
Successful completion of a prior undergraduate or graduate program in business, or coursework in corporate finance, accounting, marketing and operations
- Alternative #2
Successful completion of the following Coursera.org courses with certification:
- Introduction to Corporate Finance
- Introduction to Financial Accounting
- Introduction to Marketing
- Introduction to Operations Management
Key Steps and Application Requirements
As part of the online application, you will be asked to submit the following:
- Two professional references. Please select individuals who can provide specific and relevant information about your intellectual and quantitative abilities, performance and motivation
- One personal essay. When submitting your essay, as well as the optional personal statement, please list your full name and the question being answered at the top of the page; also, please use at least 11-point font and 1.5 spacing
Required Essay Prompt (at least 800 words): Why is a master’s degree in marketing the next logical step toward achieving your short- and long-term professional goals? And why is the William & Mary Online Master’s in Marketing the right program for you?
Optional Personal Statement (250 words): Is there any additional information that you would like to share with the Online Admissions Team that you believe would be helpful in reviewing your application? Complete this question only if you feel your candidacy is not fully represented in your coursework or resume.
W&M prefers electronic official transcripts, but we also accept hard-copy official transcripts. Electronic transcripts must be sent directly from the institution to email@example.com.
Hard-copy official transcripts from all previously attended institutions should arrive in a sealed envelope with the signature of the registrar across the seal. DO NOT OPEN OFFICIAL TRANSCRIPTS. Hard-copy official transcripts must be sent directly from your academic institution or forwarded in a sealed envelope from you to the following address:
Raymond A. Mason School of Business
William & Mary
Attn: Center for Online Learning
P.O. Box 8795
Williamsburg, VA 23187
NOTE: Please upload unofficial transcripts from all previously attended institutions to your application for initial admissions decisions. If accepted, you must submit official transcripts from all previously attended institutions before the first day of class.
Test scores can be emailed to firstname.lastname@example.org, or you can designate the William & Mary Raymond A. Mason School of Business as a score recipient when taking your exam by submitting the program-specific code:
- GMAT Code: 9DD-X7-19
- GRE Code: 1422
Test scores are valid for five years. While waiting on official test scores, unofficial scores may be sent to expedite application review.
Qualified applicants may be eligible for a GMAT/GRE waiver. Learn more about the waiver policy, or contact an Admissions Advisor for more information. Please note that GMAT/GRE waiver requests will be considered only once a complete application has been submitted.
Qualified applicants who have submitted and completed their application will be invited to schedule a personal admission interview. Interviews can be conducted on campus, via video conference or by telephone.
The application fee may be waived for W&M undergraduates and alumni; early applicants (by priority deadline); referred applicants; high-quality applicants (academically or professionally); active duty military or veterans; volunteers who have served in humanitarian organizations such as the U.S. Peace Corps, Teach for America or AmeriCorps; and at the discretion of the Admissions Office. Contact an Admissions Advisor to discuss whether you qualify for a fee waiver.
Business analytics is a unique course of study that comes with a few specialty technical requirements. While our online learning management system requires little more than an internet connection, the Online MSBA coursework will demand specific software and hardware features, as professors will utilize a variety of academic materials in varying media formats. Before enrolling in the program, please review the Online MSBA technology requirements to ensure your computer has the functionality necessary to participate and succeed in the program.
Proof of English Language Proficiency (for Non-U.S. Citizens)
International applicants must have a TOEFL score of at least 100 if internet-based, 250 if computer-based or 600 if paper-based, or an IELTS score of at least 7. Exemptions may be granted for applicants who have earned a degree from an accredited U.S. institution or lived and worked full-time in a predominantly English-speaking country for the past two years.
Still Have Questions?
To learn more about application requirements, or if you have questions about whether the Online MSBA is the right program for you, please contact one of our Admissions Advisors at 844-234-4075, or schedule a call at a time that is convenient for you.